Equator now offers short sale certification program

May 25, 2010
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Are You Willing to Pay to Be Short Sale Certified?

globe 240x300 Equator now offers short sale certification programThis is a follow up to my recent post about Equator and Bank of America short sales. In that post, I describe the Equator system, how it is used, and how to get started if you have not yet taken the plunge into short sales and the Equator software platform.

Equator and REO Trans have now upped the ante a little bit. Effective May 17, 2010, Equator now offers a certification program to assist real estate agents meet the increasing market demands for short sales.

According to the Equator website, the benefits of certification include:

  • Top Ranking in Search Results
  • Enhanced Profile
  • Ability to Market Experience Using the Equator Certification Logo

There are three levels of certification–silver, gold, and platinum. The platinum certification costs $499 and includes a comprehensive Equator training program as well as your choice of either a short sale certification or an REO certification. If you are interested in both certifications (REO and short sale), there is an additional charge of $199. The training programs are all online modules, and you must pass a test at the end of the last module in order to receive certification. You can sign up for the certification program on the Equator website.



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The Equator certification program is one of the many certification programs currently available for short sale agents. There are also a great number of HAFA certification programs that train agents in the comprehensive details of the government’s HAFA program. Additionally, there are several designations currently offered that focus on the distressed property market.

I have participated in and taught several short sale courses.

As you approach your business and consider short sales, I urge you to carefully consider all of the certification programs available and decide which best suits your needs. Many of them cost several hundred dollars. So, before you type in your credit card information for each and every program offered, spend time studying the programs and decided which will be best for you and your business.

Melissa Zavala is the Broker/Owner of Broadpoint Properties and Head Honcho of Short Sale Expeditor®, and Chief Executive Officer of Transaction 911. Before landing in real estate, she had careers in education and publishing. Most recently, she has been able to use her teaching and organizational skills while traveling the world over—dispelling myths about the distressed property market, engaging and motivating real estate agents, and sharing her passion for real estate. When she isn’t speaking or writing, Melissa enjoys practicing yoga, walking the dog, and vacationing at beach resorts.


  • Jim Gatos

    I did a short sale with another one of those online “middle meddler” companies. If anything, all they did was just be in the way. After the short sale was closed and sold, they were spamming me to death. I called them and told them to take me off their email list and they said they didn’t have to if the email is for business purposes! They finally did stop.

    I only had Two Short Sales NOT go through since 1993 and I think that’s a pretty darned good rate. To pay some company for what? Short Sales to me are personal referrals anyway, they’ll pick a known person, especially in this stressful situation, over a “certified” person anytime. I took the Short Sales Class and became a “CSSS” (Certified Short Sales Specialist” courtesy of Floyd Wickman and Will Weaver. Equator for me is just another excuse for an agent to spend some money and put their face on a mickey mouse site.

    There’s better ways to get business. If I’m wrong I WILL change my mind.

  • http://eastvalleyteam.com Dean Ouellette

    This makes me sick to my stomach. I am so sick and tired of these “certifications” give me a break? What is this, really what is it? This is a way for them to line their pockets with more money, period the end!!

    Anyone who has used equator a few times knows how to use it, there are no hidden secrets. I personally have become a fan of the system of late, but no way am I paying to be considered an equator expert. There is no value there except to the person you are sending the check into.

    This is ridiculous and I hope agents start standing up and saying enough is enough.

    • Ehren

      I think your right. I just got off the phone with the Charfen Institute. They want $617.00 to become a Certified Distress Property Expert CDPE. What a joke. I could have sent a letter or knowed on the property owners door. Belive me they have know idea what these certifications mean.

  • http://card.ly/laniar Lani Rosales

    When this article posted on the Agent Genius Facebook Page (http://facebook.com/agentgenius), three comments were made in response:

    Rick Cordisco, “Equator Sucks!”

    Brenda Horsman Busch, “BOA has been a nightmare to deal with whether it has been a short sale, bank foreclosure or even a straight deal. I certainly wouldn’t pay for this certification. I think BOA should think about improving and streamlining their short sale process especially their response time to consumers before they try to get paid for certifying people to work a system that doesn’t repsond to consumer need.”

    Vicki Woody, “Go Brenda!!!!!”

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  • http://www.inPhoenix.com Artur | inPhoenix

    “Equator for me is just another excuse for an agent to spend some money and put their face on a mickey mouse site.” (JG)
    “What is this, really what is it? This is a way for them to line their pockets with more money, period the end!!” (DO)

    Those were my thoughts as well.

    There really is no magic in getting a short sale done and certainly certifications, like most designations are money scrapers, taking advantage of gullible Realtors.

    As Dean notes: enough is enough.

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  • http://blog.realtyinfusion.com Justin Boland

    This was their plan all along at Equator, huh? Monopolize the BOA relationship and then monetize that?

  • Melissa Zavala

    As of the date of this post, the Equator platform is being used primarily by two servicing companies: Bank of America and GMAC. I have read articles that state that Equator/REO Trans has contracts with 12 different servicers who will eventually be using the platform.

    As far as Equator certification goes, it is truly vital that sellers work with agents who know how to negotiate a short sale and how to strategize when the chips are down. It also helps if the agents already have contacts at lending institutions. Now, whether the Equator certification will provide that kind of instruction remains to be seen. It is entirely possible that the best certification for short sale negotiation comes from the most famous school of all, “The School of Hard Knocks.”

    Thanks to all who have shared their thoughts and commented on my post.

    • Mohammad Haque

      So, what is your opinion about EQUATOR course? Is that worth spending that money for this course?
      It is really help any honest opinion.

      Thanks-

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  • http://www.columbiamarylandhomefinder.com Ariana Loucas

    Equator is a rip off. I joined Equator.com in Jan. I paid the expensive fee for Platinum ranking, and I have been paying around $40 per month for BPO opportunities in the zip codes where I work. For 2 months I received email notices that new BPOs are available. All of a sudden I stopped receiving email notices and I hadn’t changed a thing in my settings.

    Now granted, anyone working with Equator knows that BPOs are posted the 2nd of each month, around 10:02am eastern time. So of course since it’s first come first serve, everyone and their mother is logged in and refreshing the screen to snag the 3 bpos that may become available out of 40 zip codes I pay to get bpo business. Now sometimes a BPO will be posted mid month, and not everyone is logged in for the rat race like they are the 2nd of the month, so if I got the email from equator as I should, stating a new bpo has become available, maybe I’d have a shot at getting that mid month post, but I’m not receiving the email notices.

    I called customer service for the 3rd time to complain about this. The rep, after basically calling me a liar and telling me he has no other calls noted for me, proceeds to blame my email provider, as did the other 2 reps on my prior complaints to their customer service. When I said I get emails from everyplace else, and used to get them from equator, how is it verizon.net as the problem. I even tried changing my email address I use a few months ago and still nothing received from equator month over month.

    The customer service rep suggested I add an alternate email address. I asked him “Ok so if I try that, and it still doesn’t work, since that’s your only suggestion, come Aug. 2nd for the next BPO post, or if you happen to add another one this month, and if I still don’t get the email notice of availalbe BPOs, will you credit back the money I’m paying you monthly to get those notices of BPOs in my selected zip codes?”. He said “NO.” I warned him that I would be sharing this info in the Bank of America short sale seminar, with Activerain for fellow agents, and any place else I can. He still offered no remedy.

    So do yourself a favor, save yourself the time and money. Don’t pay the expensive fee for Platinum or any membership fees. If you get a short sale to post on Equator, you can do that for free, so don’t pay with the expectatin that you’ll get REO or BPO opportunities because you will not make a return on your investment. I’ve only gotten 4 bpos, that never resulted in me getting a REO listing, and at a sad pay of $50 per bpo, and with me paying over $400 for the membership and $40 monthly for my selected bpo zip codes, I have no roi (return on my investment.)

    Hourly, I’m worth far more than $50 for the time it takes to even complete a BPO. With such poor customer service, and lack of intent on Equator’s side to right the wrong of their inferior technology system, other than blaming your email provider, I hope this post will save some fellow Agents money, and wasted time.

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  • http://www.gabedavidson.com Gabe Davidson

    I have been successfully negotiating and closing Short Sales for several years now. Lately ive been considering the Equator certification, that is until i came accross this thread. Has anyone signed up for this $500 cert and had a positive experience? Has it increased your calls from servicers looking for Short Sale listing agents? Feel free to email me gabe at century21.com

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  • Elizabeth Meyer

    Is the Equator REO certification worth it?

    Had a very interesting call wtih Equator and they refused to give any statistics regarding how many REO listings agents who purchase the $499 “certification” actually get. All they say is “results may vary” blah, blah, blah. If results for agents were good, then Equator would proudly tell the world those statistics. If it actually helped realtors get listings, Equator would say, “85% of platinum certified REO agents get a listing in the first month” or something like that. Do the research. DON’T WASTE YOUR MONEY!!!

  • Allen Deaver

    I am currently working on a Short Sale with Bank of un-America. In the pasted I have been sucessful with other short sales but Bank of un-America takes the cake. The Equator System is aweful & short sale dept isn’t any better. If you have been sucessful with a short sale with Bank of un-America that’s great… I refuse to have anything to do with Bank of un-America in the future.

  • http://www.wayne-johnson.com Wayne

    It’s been a few months since this was posted. I decided to pass on the certification. Any body been certified since May with a good result on short sale completion?

  • http://homessangabrielvalley.com JOyce Stember

    My recent short sale experience with Bank of America was exasperating…am going to never buy BofA stock again, will cancel my credit card with them and am planning to write everyone I can to tell them of my experience. Here it is: I had a buyer, BofA had a house to sell…we offered $285,000. Today (we submitted our offer in June) the house was sold at auction today (10/6/11) for $225,000. This is crazy.

    I am working with another buyer who wanted to purchase short sale with BofA…the short sale ignored and house was auctioned. We are now purchasing it for $30,000 less as an REO.

    YAY Bank of America…..I would never trust my money with you.