Keyword: real estate marketing
Bevriges served – the dangers of drinking and typing
I am all for having a martini or two, folks. Maybe even three if it’s at least 10:00 AM. (I have my standards, you know.) However, I do draw the line at drinking and typing. Read these real estate bloopers and tell me if you agree that there should be a breathalyzer test for fingers: Corn Squeezins = Loss ...
Leg in for details? MLS property listing remarks with a kick
As an experienced agent, I sometimes think I’ve seen everything, but when I read the remarks below, I realized I have so much to learn. For instance, how does one get enough pate for a road? Or enough figs to make drapes? And why would one shag on a roof? Read these bloopers, and then maybe you can explain it ...
How one broker landed Phil Mickelson’s $7 million real estate listing
Landing a famous listing Famous golfer, Phil Mickelson has recently listed his $7 million villa in Rancho Santa Fe, California and as you would imagine, it is a beautiful home that is a highly desirable listing for any real estate professional. How does an agent land a listing of this caliber with the high level of exposure that comes along ...
Third party real estate sites’ alleged black hat SEO tactics
The renewed fight against questionable tactics For years, third party real estate media sites have been under scrutiny by SEO experts for using what some call “questionable tactics” as they are accused of hurting real estate brokerages’ ability to achieve search engine visibility for their own websites. Many fought against the multi-million dollar sites years ago, but most have given ...
Property listing bloopers for the history books
The “Tajma Hall of leases”??? This agent should be sealed in a mausoleum until he can pass a spelling test AND a history test! However, he wasn’t the only one who buried himself this week – check out these other bloopers, friends: Please tell me it’s a joke… “Presenting the Tajma Hall of Leases” (Presenting the idiot savant of agents.) ...
Unique virtual assistant company has ambitious growth goals
A different spin on virtual assistants Founded in 2000, RealSupport CEO and President, Carrie Gable set out to put real estate assistants in agents’ offices without taking up an extra desk, rather making the process completely virtual. What separates RealSupport in the virtual assistant industry, however, is that they have a brick-and-mortar office location near Chicago where they hold normal ...
Career deaths due to MLS mishaps
The year is rolling along at the speed of idiots! Check out these bloopers from the MLS and real estate ads, and I’m sure I’ll get no argument. Jane Peters of Los Angeles and Michael Jacobs of Pasadena both found some great bloopers this week. I suspect this year will be a wild ride, folks! Death Be Not Proud “Somother work to ...
Invisible wall of gass – MLS stinkers and clinkers
Something may have been rotten in the State of Denmark, but the MLS isn’t smelling much better. Check out these stinkers and clinkers from the MLS and other real estate ads if you’re in the mood for a few giggles: Something Seems Amiss… “One moth incentive” (So do you wave a wool sweater before their little eyes?) “Come see a good ...
Imprev inks major deals, CEO says 2012 a growth year
Imprev forges ahead In light of Market Leader’s recent cancellation of their contract with Imprev, speculation looms as to why. Imprev CEO, Renwick Congdon told AGBeat that “Market Leader has been moving from the House Values lead generation model for the last few years, really since the acquisition of Realty Generator in November of 2007, to a SaaS model. The ...
“Breakfast hook” – More MLS hoots and hang-ups
Well friends, this is my last blooper post of the year, and I still have not run out of material. I don’t know whether to thank these hapless agents or to flog them. At the very least, Perhaps I should commend them for sending us off into 2012 with a lot of laughter. Enjoy these bloopers, and have a Happy New ...
Better Voicemail kills phone tree prompts, gets Siri-licious
The Better Voicemail system Prior to their beta launch, we introduced our readers to Better Voicemail, an iPhone app that not only transcribes voicemails (so they can be read in an agent’s palm rather than putting the phone up to their head in front of clients or while in the car), but offers visual indicator icons that tell the agent ...
Real estate listing typos and bloopers that will delight and offend
From blundering fools to complete tools, the bloopers on the MLS were hysterical this week, friends. I received some great contributions from John M. Scott of beautiful San Francisco, Jane Peters from right here in our beloved L.A., and Bruce Walter from the great Hoosier State of Indiana. Enjoy the the goofs, and have a wonderful holiday, everyone! First the Fools… “Large fool” (Is that the slogan ...













