Keyword: media
A Cautionary Tale of Visionaries, Influencers & the Community
The World Around Us As the twilight of the past decade draws upon us and gives way to the new; I’m giving a great deal of thought to the future. I’m putting the final touches to my business plan and researching what is working for those who have found success in our business. Strangely, this peering into the success of ...
A Word With the Brokers – Technology Policies and Monitoring Tips
Be Vigilant But Not Obsessive I have frequently taught classes on risk management and online marketing. Inevitably I have found some very disconcerting levels of knowledge in many Brokers regarding online techniques. With the increased use of Social Media, I’ve found that most brokers are becoming paralyzed with fear and lack of understanding. A result of these emotions has caused ...
The War on (Terror) MLS – Questions on The Real Estate Revolution
It was always about the data This week I wrote an article on the Real Estate Revolution circa 2005-2007. In this time, traditional real estate was attacked at virtually every level, and the MLS was target #1. The launch of Zillow.com signaled that radical change was eminent, but no one was really clear of what the change might look like ...
New 2012 AGBeat media kit available now
- We know you want the most sophisticated audience, and here it is!
Which Clothes Make You Professional?
None. That’s right…NONE! No, I don’t mean not wearing any clothes (save that for the French Riviera or a deserted beach somewhere). I mean that it’s not your clothes that make you a “professional”. There are people that wear suits that fit them 30 lbs ago and there are people that know what a tailor is. There are people that ...
The Blog or the Newspaper?
Reporters looking for drama Some of the posts on my business blog get the attention of local media and the reporters call. What I find fascinating is that they often already have their story and they call people until they find someone who will corroborate it. I think it has something to do with needing two sources. As a Realtor ...
We Are All Reporters
Xcel Energy Center, St. Paul, MN Live From Saint Paul The Republican national convention, referred to as RNC08 is being held just a few blocks from my home. I live in St. Paul, Minnesota. I point out the location of the convention because it is one of the many facts that seems to be escaping the attention of the national ...
Focus on Connection
Left Behind Nope, I didn’t go to Inman…I feel like an outsider. Unfortunately I had too many other commitments already and just couldn’t make it. Last week I had project deadlines, three days of teaching and none of it seemed to be in the same part of the state. From there I was home for one day and then off ...
What is Social Media’s Shelf Life?
Virtual Real Estate We’ve all heard them… You know, the Brokers and agents who disparage the use of technology and more specifically social media in your business practice. The conversation is something to the extent of “Get from behind that computer and go sell!” To an extent I agree. I know that technology is a good venue by which to ...
News vs Fact – The Sky Is Not Falling In Real Estate
I’ve posted many times on the fact that negative spin is what is keeping consumers away from the closing tables. I’ve warned about polarizing consumers with political style commentary on Real Estate and the devastating effect it has on large segments of the economy- finally a journalist picks up that same ball and bats a home run… I am sick ...
Benn Rosales
Conal Campbell
Elijah May
Lani Rosales
Tara Steele
Marti Trewe
Charlene Jimenez
