Keyword: measuring marketing
Does your marketing measure up?
Measuring your marketing mix. Like you, I’m a marketer, the difference being I’m hired to market for others. So, imagine me going to a client, and saying: ”Hey, I have a great idea! Let’s spend tons of time, personnel resources & money. But, I have no idea what to measure or what we get in return!” Quantifying marketing can be ...
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Does your marketing measure up?
Measuring your marketing mix. Like you, I’m a marketer, the difference being I’m hired to market for others. So, imagine me going to a client, and saying: ”Hey, I have a great idea! Let’s spend tons of time, personnel resources & money. But, I have no idea what to measure or what we get in return!” Quantifying marketing can be ...
Benn Rosales
Conal Campbell
Elijah May
Lani Rosales
Tara Steele
Marti Trewe
Charlene Jimenez
