Keyword: leverage
11 ways to leverage real estate social media; no hype, more money
So you’ve blown your wad at the latest hipster Realtor technology and social media conference and are feeling rather under or overwhelmed – we get that, it’s pretty tough to keep up with the conference kids. You’re a Realtor, you sell homes, and you know that tech savvy and being a geek isn’t a business model that appeals to a ...
Leveraging the cult of personality in real estate
Off the top of your head, name 5 Realtors in the blogosphere that you consistently read, look up to, or model your own business after. There’s a common thread amongst all of them; an infectious personality. These agents have a natural ability to inspire us, make us laugh, and they have an ingrained sense of sharing. Nothing is off-limits to ...
Are We Having Fun Yet?
Last time I had a few minutes to come up for air, I posted on Agent Genius about Working IN your Business or Working ON your business. Time Management Time Management is one of the hardest things to get under control as an agent. One of the most important things we can do as busy Realtors is focus on Leads, ...
Equity Management Is Overrated
A few years ago, in the middle of the housing boom, I came across the equity management philosophy of wealth creation. The basic premise is that in order to maximize your wealth over the long term you should not pay off your mortgage. Instead you should leverage the mortgage debt to create wealth. Debt leveraging is where you borrower as ...













