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Advertising to Millennials For years, we’ve written about marketing to Millennials not only because several of us are actually in the Millennial/Generation Y category, but because it is a highly misunderstood generation. Only 20 percent of people 30 and under are married, and Millennials are the least employed of any age demographic. Most reports or opinion pieces we come across ...
I’ve recently been approached by several large real estate company recruiters asking for my advice on how I would go about recruiting talent. I’ve been asked this before, and my response has become pretty refined. Being a tech guy, the conversation usually goes to blogging, social networking and search engine optimization. Uh Oh When I talk about social networking, nine ...
We found this little nugget this morning and it was to good to pass up. For the low price of $279 you can buy this report that sums up what we defined to you in one post. But why take it from us. Maybe had we called it web 2.0 to start with there might be less controversy, but hey, ...
We wrote some GenY Primers Here and Here No Agent left behind (unless you want to be, then good luck with that) Many scoffed at the idea of discussing GenY without understanding the point of the background we were laying out for what is upcoming. What I found to be interesting is that GenX in the west seemed to have ...
This week, I wrote about Generation Y and created quite a bit of uproar in the comments section (which you will have to read in order to make sense of today’s article). Benn and I wrote the below article as a comment, but it organically snowballed into the article that you see before you. Comments are now closed at the ...
Glenn Kelman, big pimpin’ photo credit:redfinpics Who Is Generation Y? According to Dr. Timothy Clark over on Phil Gerbyshak’s Make It Great! Blog: If you were born between 1980 and 1995, you’re a member of generation Y. At 70 million strong, you’re part of the largest demographic cohort since the Baby Boomers. You are the incumbents to leadership in our ...