Keyword: Email Marketing
OtherInbox acquired by Return Path to make email tolerable
Return Path’s winning acquisition Austin-based startup, OtherInbox, launched in 2008 and has pioneered the reduction of unwanted email, announced today that they have been acquired by Return Path which scores and certifies email senders and is recognized as the leading email certification and reputation monitoring company with over 2500 customers with their certification program covering over 2 billion inboxes, while ...
Email campaign reports key to identifying leads
A frequently missing link Although email marketing may be a vital component of your communication strategy, you may not be aware that email marketing campaign reports can help you to pin-point the best leads in your database and increase the return on investment (ROI) of your email marketing. I’m going to share with you how you can easily maximize the ...
Rezora – multi-tiered email marketing for teams and organizations
Stepping up your company’s email marketing Most companies slap together an emailer with 200 words, a picture of two people shaking hands and hit send to their database. Boom, email! But this blind approach has been outdated for some time, especially when working in a team environment wherein branding, message, design and customization are critical to lead generation. Enter Rezora ...
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When it comes to email marketing, are you a surgeon or a dump-truck?
Blast email marketing Let’s face it, we’ve all received those dreaded “batch and blast” emails from people or companies that we may or may not have ever even heard of. What’s the first thing that we do? Well, if you’re like me and you get an innumerable amount of emails per day, you’ll quickly open it, perhaps skim the email ...
Movable Ink innovates by adding live streamed content into open email messages
Email marketing just got a major makeover New York startup, MovableInk received a round of funding of $1.3 million last month and are already changing the world of email marketing. Their new service offering is “Movable Ink Streaming Server” as demonstrated above which allows companies to stream live content into emails while they are open. The service “could dynamically change ...
Email usage trends – Outlook still reigns, Chrome use on the rise
Email use is rapidly changing Although Twitter, Facebook, Google+ and the like are rapidly rising in prominence as marketing tools, email still rules the roost and the number of email users is expected to be at 3.8 billion by 2014, up from 2.9 billion in 2010, meaning more than half of the globe will be actively using email within three ...
Yesware – new email productivity app for salespeople
Speeding up custom emails right from Gmail The newly launched Yesware.com has set out to make email more efficient and offers fantastic tracking, not just regarding open/bounce status, but how you are prioritizing your email based on your behavior. Yesware syncs with your CRM to improve your overall business, and the free version is a great productivity app for the ...
5 tips to increase real estate referrals with better email communication
Five email personality types In July, we shared with you the work of Susan Krauss Whitbourne, Ph.D. regarding how the five primary personality types convey over email and how to use them to better understand real estate clients. We spoke with Dr. Whitbourne who shared with us a wealth of information on how to apply the five email personality types ...
Real estate email marketing campaigns written for you – tech tool
Email marketing for real estate One of the biggest challenges in the real estate practice is managing the many marketing channels consumers expect their Realtor to be on ranging from Twitter to Facebook to LinkedIn to their blog and in their email inbox. Consumers typically choose the one method they wish to be contacted or kept in touch with and ...
Good news, real estate pros – email is not dead or on the way out
Email behavior in 2011 Many real estate pros rely on email as a primary marketing tool and we are hearing more people ask if Twitter is replacing email or hearing that email is outdated. In tech circles, there is a rising echo chamber proclaiming the death of email, so Microsoft (provider of the Outlook email product) commissioned a third party ...
Four Free Ways to Put Your Tweets Into Your Email Signature
Why Put Twitter in Your Email Signature? The holy grail of social media is cross pollenation of your social media efforts meaning bringing your facebook friends to your twitter presence, bringing your college buddies to your linked-in profile, bringing your church friends to your facebook, etc. Growing your network is crucial to social networking efforts and I don’t mean gaming ...
Powered By MadMimi- Magically Delicious Simplicity
Now with 7 Whole Grains I must say, if you aren’t sending newsletters to your clients or readers of your local blogs because you just aren’t that savvy… then you haven’t tried Mad Mimi. As someone who has used several of the popular brands for email distribution, I’ve often been left wishing for more, and often beggingfor less. Complicated navigation, ...
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