Analytics – Podcast With Derek Overbey of Roost

Roost
Derek Overbey with Roost.Com wrote a great post recently on the Bird’s Eye View blog entitled “You can’t manage what you can’t measure”. It prompted me to give him a call and expand on the issue a bit. Derek and I discuss the need for a formalized strategy for tracking media, web traffic and some of the tools for the job.
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This article published on Sunday, September 7th, 2008 at 6:59 pm | Contact the editor
Topics: Social Media
About this Columnist (Full Profile)
I’m not an Agent, nor a genius. I do what I can on the Interwebs to share some wisdom and knowledge and stick my nose into a few conversations here and there. I write for my own blog at mlbroadcast.com/blog along with this one and Zillow’s GeekEstate Blog. I also have a kick ass product for Agents and Brokers – Check it out: http://www.mlbroadcast.com
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Thanks Mike for this great opportunity the get the Analytical love out there. I hope agents and brokerages really take notice about how they can improve their online marketing efforts.
You bet Derek, you did a great job and your knowledge on this subject is something I think re professionals should follow in your blog. Cheers,
MP