This is sorta random, but I think there are armies of people scrambling to become Social Media Gurus and feverishly working to figure out how to monazite their knowledge through teaching and speaking about how and why Social Media can change your life.

The guru market is crowded and growing faster than the target market. If someone wanted to tap into the largest market audience and have people clamoring for their presentations, a super magnet topic would be “How To Protect Your Privacy On-Line. The market for this would be huge, everyone is concerned about their privacy and if they aren’t, it’d be easy to educate them about the danger. Even those that feel Social Media is dumb are threatened by identity theft, etc. There’s gold in them there hills and it’s a area that directly benefits the consumer.

Just thinking out loud.

Cheers.