Comments on: Three Twenty-Something Clients = $1Million in Sales in 30 Days

By: Toby Boyce

Toby Boyce — Tue, 06 Jan 2009 18:04:04 +0000

I am going to agree with you very much Benn.

I’ve been working with a lot of the twenty-somethings right now. Have two in contract, one set to buy, and another clearing up a few things. Granted, the price point is a bit different – all four will probably get me about $350,000 in sales.

But you know what, I’ll take that over sitting at home and doing nothing.

By: agentgenius.com- national real estate opinion column » Blog Archive » GenY - Turning the Corner in Real Estate

Mon, 04 Feb 2008 05:20:53 +0000

[...] me one GenY client or person you know, and I’ll show you 20 GenYs I’ve closed (here’s three). The truth is, most agents have not one clue as to what will soon hit businesses in droves in the [...]

By: agentgenius.com- national real estate opinion column » Blog Archive » A More In-Depth Look at Generation Y

Sat, 02 Feb 2008 07:39:46 +0000

[...] I wish I could make a zip file of every Agent Genius article written and just *poof* have it in your brain in a matter of seconds so you could see that we’ve been studying this new Generation since the dawn of our professional careers, one of which (Benn’s) is over 15 years in public relations. A good example of our studies is an article Benn wrote last June that addresses understanding GenY so marketers don’t miss out on the opportunity to work with that demographic: “The perception is that they have no knowledge, no money and no focus- the way maybe you were … [...]

By: Vicki Moore

Vicki Moore — Sun, 14 Oct 2007 00:02:12 +0000

Another reality to take notes on is that the young and newly ultra rich look like everyone else. The pre-IPO winners are incredibly wealthy and incredibly normal. If you make the assumption that the guy in the torn jeans, long hair and Prius doesn’t have any money to buy a house, you’d better think again.

By: Austin Realtor's Wife

Austin Realtor's Wife — Sat, 16 Jun 2007 02:45:12 +0000

Strange- you weren’t even in the office when BawldGuy.com and I were on the phone talking about a similar topic today- it’s too bad that a great many Realtors snub their noses at people in their 20s and 30s!

We are part of the “research generation” because we’ve had the Internet for all of our adult lives. We have an idea of what we want, but we need a specialist to guide us in the right direction (and affirm us as you mentioned). 20/30 year olds can bounce back from failed investments better than a 50/60 year old AND 20s/30s have DISPOSABLE INCOME (aka many are without kids, boats, land, homes, investments, medical bills, debt, parents in nursing homes, etc).

Great article- this is one of my pet peeves and you’ve nailed it. New Realtors should take notes!