Comments on: How Obama Can Sell Real Estate

By: Why You’re Not Going Viral | Real Estate Magazine - Real Estate Opinion Column - AgentGenius

Mon, 06 Apr 2009 18:22:10 +0000

[...] Without turning this into a post on crafting killer content, be sure what your writing (or recording) fits your market position, your ideal client, and make it unique from what they may find elsewhere. If you’re going to tap something that’s current, put your unique expert spin on it. [...]

By: Marketing Interrupt or Million Dollar Conversation? — HomeStomper

Marketing Interrupt or Million Dollar Conversation? — HomeStomper — Mon, 02 Feb 2009 17:53:44 +0000

[...] the second article, you’ll see just how niche publishers used the Obama presidency to boost their exposure and pump up page [...]

By: Mark Eckenrode

Mark Eckenrode — Tue, 27 Jan 2009 17:41:28 +0000

@missy: agreed, Flynt’s appeal for a bailout does seem pretty ridiculous but, Flynt is a master of PR and he did a great job of harnessing the conversation and the turbulence to bring attention to himself.

most often, the best marketing ideas come from outside the industry.

@marvin: you’re on the right track, tying in the buzz of the stimulus package and what it means to local homeowners and investors. run with it

@laura: if it was a joke, it’d probably be funnier with a proper set-up, which is in this article.

the idea here is to tap into the dominant conversation inside your market rather than trying to start a new one. after all, the market’s already shown that this is what they want to talk about. once you tap into it, you can then add yourself to the buzz for increased visibility.

By: Laura Cannon

Laura Cannon — Tue, 27 Jan 2009 05:27:49 +0000

. . .scratch that, sorry. I just learned what guerrilla marketing is.

By: Laura Cannon

Laura Cannon — Tue, 27 Jan 2009 05:14:10 +0000

I don’t know if I understand this article. Is this a joke?

By: Mark Eckenrode

Mark Eckenrode — Mon, 26 Jan 2009 23:31:44 +0000

pimpin my agentgenius.com article on how obama can pimp real estate http://tr.im/cu86

By: Marvin Jensen

Marvin Jensen — Mon, 26 Jan 2009 19:59:04 +0000

I was thinking about this earlier this morning. How would I use this for selling real estate in Salt Lake City? Maybe:

“Top 10 Reason Obama like the Salt Lake real estate market after his stimulas package kicks in?” I like this…

By: Missy Caulk

Missy Caulk — Mon, 26 Jan 2009 19:39:32 +0000

Wow, this is great. I actually did hear that news story on the porn guy trying to get bail out money. It was so ridiculous I let it go right over my head about what a great marketing tactic that was.

Need to pay more attention.