A Perfect Sky Blue
Talk about creativity, this billboard for Berger Paints has it. In part of a campaign titled, Natural Colours, a live painter appeared to be painting the blue of the sky onto the billboard. It was achieved by cutting out strips that are the actual shape and size of the roller strokes. This is stop-in-your-tracks advertising. You can see a “zoom-in” version here.
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This article published on Monday, March 2nd, 2009 at 11:08 pm | Contact the editor
Topics: Marketing
About this Columnist (Full Profile)
Russell has been an Associate Broker with John Hall & Associates since 1978 and ranks in the top 1% of all agents in the U.S. Most recently The Wall Street Journal recognized the Top 200 Agents in America, awarding Russell # 25 for number of units sold. Russell has been featured in many books such as, “The Billion Dollar Agent” by Steve Kantor and “The Millionaire Real Estate Agent” by Gary Keller and has often been a featured speaker for national conventions and routinely speaks at various state and local association conventions. Visit him also at nohasslelisting.com and number1homeagent.com.
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- Mark Eibner:
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- sheilabragg:
A Perfect Sky Blue: Get out of your feed reader and comment on this post- we PROMISE that the ShamWow guy won\’t.. http://tinyurl.com/ct5far
Benn Rosales
Conal Campbell
Elijah May
Lani Rosales
Tara Steele
Marti Trewe
Charlene Jimenez
I had to look at it to get it. Very clever. It is memorable too. some ads are so clever that I am distracted and don’t remember what the product is, just the ad.
Inspiring stuff. Thanks.
Very clever!