Is your city desirable? See if more people are moving in or out of town
Do Americans love your city?
Although there are much more accurate economic indicators to analyze in real estate, desirability is important to the overall health of a city’s real estate sector. If people are flooding out of your area, there’s a chance that real estate is or will be hurting whereas if people flood in, the opposite is true.
Is your city diverse or is it reliant upon singular industries? Are people transferring in for work or for the geography? Are people transferring out because of overcrowding or price of living? What is causing relocations in and out of your city?
Moving in and out:
The red lines indicate people relocating out of the city and the black lines indicate people relocating into the city. Below are three cities, two of which have heavy red lines (people leaving) while one has heavy black lines (people coming). Click any image below to enlarge.
The interactive mapping tool from Forbes not only makes for great blog fodder for real estate blogs, it is a great chance to explain to your blog readers what makes your city great!
Start spreading the news...
This article published on Wednesday, June 16th, 2010 at 4:04 pm | Contact the editor
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About this Columnist (Full Profile)
AGBeat Editor-in-Chief: Lani, named one of Real Estate’s 100 Most Influential, as well as 12 Most Influential Women in Real Estate, is a business writer hailing from the great state of Texas in the city of Austin. As a digital native, Lani is immersed not only in advanced technologies and new media, but is also a stats nerd often burried in piles of reports. Lani is a proven leader, thoughtful speaker, and vested partner at AGBeat.
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- 2008 Orange County Residents – “We’re Outta Here” | OC Real Estate Voice:
[...] worst housing crisis’s we’ve seen, was not particularly high. Thanks to Lani Rosales of Agent Genius fame for sharing this interesting tool with [...]
- Metrolist MLS Denver:
@agentgenius Is your city desirable? See if more people are moving in or out of town http://bit.ly/9X4BIr #denver
- Coldwell Banker DFW:
Is your city desirable? See if more people are moving in or out of town (via AgentGenius): http://ht.ly/1ZSM7 (people seem to love Dallas!)
- BHG Real Estate:
Is your city desirable? See if more people are moving in or out of town (Agent Genius) http://ow.ly/1ZIJH
- Jen Roe:
RT @BHGrealestate: Is your city desirable? See if more people are moving in or out of town (Agent Genius) http://ow.ly/1ZIJH
- AgentGenius:
#agnow I guess it's true that Austin, Texas is the place to live. http://bit.ly/ciDstv
- AgentGenius:
#agnow I had no intention of writing another blog post tonight until I saw this map. My post will go up in the morn… http://bit.ly/ciDstv
- Are More People Moving To or Away from St. Louis? | Arch City Homes:
[...] to Lani Rosales with Agent Genius, I found a tool offered by Forbes that lets you evaluate if there are more people moving in or out [...]
- AgentGenius:
#agnow [...] to Lani Rosales with Agent Genius, I found a tool offered by Forbes that lets you evaluate if there ar… http://bit.ly/ciDstv
- blogs of the world:
Is your city desirable? See if more people are moving in or out of town. By Lani Rosales o… http://reduce.li/wuepb9 #desirable
- OC Real Estate:
Is yr city desirable 2 live in? See if people are moving in or out of the area. Why? Higher demand, higher priced. http://bit.ly/aEHnTo
- AgentGenius:
#agnow This is very fascinating. For someone interested in Chicago real estate, it is interesting to know most peop… http://bit.ly/ciDstv

















I thought this was pretty interesting. In fact I made a blog post on it…nothing fancy.
Where do you find all these wonderful toys!?!?
Thanks Lani! Some link-love coming your way!
Navy Chief, Navy Pride
This is excellent. Thanks for sharing!
Wow! How cool is that. We seem to have more dark lines than red lines. Nice!
Very interesting tool. LA should be empty pretty soon.
Very interesting, the interactive mapping tool from Forbes looks pretty handy for real estate blogs. It’s simple yet highly informative.
I guess it’s true that Austin, Texas is the place to live.
I had no intention of writing another blog post tonight until I saw this map. My post will go up in the morning with a link coming your way!
In addition to give us something to write about on our blogs, it might also be a good tool to help realtors target some posts specifically for the cities that are sending the most inbound people. For example, there are a lot more red lines than black lines on the 3 counties that make up the St. Louis region. But, there are a bunch of black lines coming from the San Diego area and from Michigan. Knowing this, it would make sense to use these cities as my example if I was going to write a post showing a cost of living comparison calculator or using a fictional couple as an example.
This is very fascinating. For someone interested in Chicago real estate, it is interesting to know most people moving here come from the east coast and when leaving the city they go west. Thank you for this information!