The last few miles of that trek would look like a Special Olympics event was in progress.

(sorry Jay, I couldn’t resist)

And should you ever do that, I will WALK across town and smack you upside the head.

With a bat.

100% agree Jay

But I’m also not telling would-be bloggers that they have to focus solely on local events at the expense of the greater world of real estate.

Know how much traffic I’ve gotten from the two posts on Margaritaville? If I could parlay that into a Jamaica Mistaica I’d be damn happy.

What follows is just my opinion and I could be wrong. That happened once . (That’s sarcasm folks, I’m wrong frequently, just ask my wife and kids)

Call me crazy, but I blog about the issues that matter to me. Now since I try to make a living in real estate, what matters to me happens to coincide fairly often with what may matter to buyers and sellers.

But there are other things that matter to me that Joe “Consumer” probably cares less about. And Joe Consumer likely blows right past those posts.

Or maybe not. I’ve had clients ask me about my kids, my pets, heck even my thoughts on college and/or NFL football. How do they even know to ask? Because they read something on my blog about these things.

I wrote a restaurant “review” post just last week. Two people emailed me along the lines of, “Thanks, I’ll try that place, have you tried this one? it’s good.”

Will those people turn into clients? Probably not. Could they? Sure, stranger things have happened. But you know what? I didn’t write that post to get a client, or a “lead” (a word I’m disliking more and more every day). I wrote it because I love that restaurant. It kicks ass, and I wanted to share that with anyone that might care.

You know the best thing about that post? I’ve got two new (to me) places to try out.

I learn WAY more from blogging than from anything else. Sometimes I learn marketing tactics, sometimes I learn about market conditions, often I learn about human nature,and sometimes I even learn about great places to eat.

That’s pretty cool.

I totally agree with you about “hyper-local”. Sure, if you live in LA, blogging about your specific city or mega PUD would be beneficial. But for the rest of the country, hyper-local blogging just seems . . . like a waste of time since consumers really want to know about real estate – not the “local PTO bake sale”.

Kelley – I never said I didn’t like it. Well, at least not in this post. At least I didn’t stick UA Sucks in the Title tag, deserved or not.

For my Yiddish followers, here’s the best curse I can find. Of course if you aren’t fluent in Jewish tradition you’re missing the subtlety of it all:

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“They should name someone after you already!”