All Realtors have goals
It is no secret that all Realtors have goals, but what those look like vary, and how they are met do as well, but what varies the most widely is how it is tracked. Some agents just say to themselves, “if I can pay my mortgage on time every month, my sales goals are met,” while others commit to their team publicly that they plan on closing a minimum of 20 sides per quarter.
Regardless of the goal or the means to meet that goal, Curved Labs LLC has announced the launch of Agent Success Tracker, a web-based sales activity management product designed for real estate professionals to set their income goals and record their daily lead generation activity.
Keeping the tool simple
The company has sought to keep the tool simple – just enter an annual income goal, and it will automatically calculate how many contacts, appointments, agreements, contracts in escrow, and closed transactions are necessary to reach that goal. While there are task trackers in existence, the calculations specific to Realtors is sorely lacking.
Agents record their daily lead generation activity and any appointments, agreements, contracts in escrow, closed transactions, or commissions for that day and Agent Success Tracker analyzes this activity to provide feedback and insights on what the agent is doing right, what they need to do more of, and what they need to improve.
Holding yourself accountable
Jason Blackburn, CEO and Co-Founder says, “Success as a real estate agent begins and ends with your ability to hold yourself accountable. Each of us has a responsibility to produce results. We owe this to ourselves, our clients, our brokers, and our families. We cannot fulfill this responsibility without managing ourselves. No one can succeed without self-discipline, determination, initiative, and resourcefulness. You are going to need all these things and more. That is why we created AgentSuccessTracker.com: to help agents keep the commitments they have made to themselves and others. It is technology that helps you stay accountable. It is technology that helps you stay focused on what is important to your success.”
The product is a month-to-month subscription service and offers a 30-day free trial for real estate agents. The company has plans to release mobile versions by the end of the year.
Tracking and refining these methods to reach goals is a method to improve income and make more money, simply by being aware at every stage of production and making changes in real time, rather than when making new year’s resolutions.