How to set and achieve professional goals, but for real this time

January 27, 2014
2317 Views

Making and keeping professional goals

Whether it’s the first of the year, or at a milestone, we all sit down at a desk during our professional career, we examine our performance, and we set targets for how we will do in the future. It is the sign of being a civilized person and someone connected to society – you care about doing a better job. But are you one of the millions of people who just can’t seem to keep their professional goals?

Why is that? Why do we set goals and fail to achieve them? Perhaps it has more to do with how we create the professional goals than what we do (or don’t do) to achieve them.

bar How to set and achieve professional goals, but for real this time
Goal setting is often done poorly, and keeping them is almost a joke in our culture, but it doesn’t have to be that way. We sit down in the video above with the ultra productive Melissa Zavala to find out how she creates and keeps her professional goals.

About Melissa Zavala

Melissa Zavala How to set and achieve professional goals, but for real this time
Melissa Zavala is the Broker/Owner of Broadpoint Properties and Head Honcho of Short Sale Expeditor®, and Chief Executive Officer of Transaction 911. She is a columnist here at AGBeat, and she recently published The Essential Daily Planner for Real Estate Agents: Success in 10 Minutes a Day, and while her focus is in real estate, the above video transcends her own industry.



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Before landing in real estate, she had careers in education and publishing. Most recently, she has been able to use her teaching and organizational skills while traveling the world over—dispelling myths about the distressed property market, engaging and motivating real estate agents, and sharing her passion for real estate. When she isn’t speaking or writing, Melissa enjoys practicing yoga, walking the dog, and vacationing at beach resorts.

You can connect with her on Twitter @MelissaZavala or on the Short Sale Expeditor Facebook Page.

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