All posts by Melissa Zavala

Melissa Zavala is the Broker/Owner of Broadpoint Properties and Head Honcho of Short Sale Expeditor®, and Chief Executive Officer of Transaction 911. Before landing in real estate, she had careers in education and publishing. Most recently, she has been able to use her teaching and organizational skills while traveling the world over—dispelling myths about the distressed property market, engaging and motivating real estate agents, and sharing her passion for real estate. When she isn’t speaking or writing, Melissa enjoys practicing yoga, walking the dog, and vacationing at beach resorts.

money cash

Buying a home at tax sale may not be such a...

Apr 02, 20144 Comments6365 Views

(Housing News) It has become a popular notion that a home bought at a tax sale is a steal, but it is not so black and white - let's dig deeper into the advantages and disadvantages.

bottom feeder

Why free leads are only for the bottom feed...

Mar 25, 2014No Comments2839 Views

People who accept free leads in the real estate industry are either bottom feeders or about to learn some difficult business lessons. #tinstafl

business

Business lessons from Pigpen and the rest o...

Mar 18, 2014No Comments6576 Views

(Business News) While there are business lessons everywhere we look, the cast of Peanuts provides a diverse list of lessons that are actionable.

auction.com

Google invests $50M in Auction.com: good fo...

Mar 10, 20148 Comments3644 Views

(Tech News) Auction.com has recently seen a fat cash infusion from Google, and both seek to revolutionize real estate. Again. But who really benefits from this investment, and is it at the cost of consumers?

gift wrapped

Where customer service ends and gift giving...

Feb 25, 20141 Comment2671 Views

(Business News) Here are some intuitive ways to improve your sales with better customer service policies and procedures without breaking the bank.

foreclosures fannie mae first look

Fannie Mae foreclosure incentives: take a s...

Feb 18, 20144 Comments6059 Views

(Housing News) Fannie Mae is offering incentives on foreclosures, and while many homeowners are unaware, many agents are as well - time to take a second look at First Look™.

rust consulting

Rust Consulting: tax return docs sent to pe...

Feb 11, 20141 Comment4394 Views

(Housing News) Many homeowners are receiving 1099-MISC tax forms stating that they got a check from Rust Consulting for being wrongfully foreclosed upon, yet never received their check. What's going on?

field of dreams

Would you embrace the Field of Dreams Theor...

Feb 07, 20143 Comments4338 Views

(Business Marketing) When marketing your business, is it really true that if you build it, they will come? Let's look at the possibilities, shall we?

success

What single skill can skyrocket your sales ...

Jan 28, 2014No Comments3642 Views

(Business News) Sales come naturally to some people, but not to others - what skill separates the wheat from the chaffe?

customer service

Set your business apart with personalized c...

Jan 21, 20142 Comments6595 Views

(Business News) Times are changing, and customer service is not as easy as a smile and a kind greeting. Let's talk about ways to set your business apart without breaking the bank.

warning-sign-caution

Agents and short sale sellers, beware of de...

Jan 14, 20144 Comments4149 Views

(Housing News) Deficiency balances are not always perfectly understood, and they present significant challenges during the short sale process, so let's discuss them today.

distractions

3 ways real estate agents can stay focused ...

Jan 07, 20145 Comments7734 Views

(Entrepreneur News) Productivity is difficult in a world of distractions, but there are a handful of ways that successful real estate agents stay focused every day.