AGBeat Columnist: Maureen Francis

Writer for national real estate opinion column AgentGenius.com, focusing on the improvement of the real estate industry by educating peers about technology, real estate legislation, ethics, practices and brokerage with the end result being that consumers have a better experience.

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Is Trulia Getting Right What Realtor.com is Getting WRONG?

Is Trulia Getting Right What Realtor.com is Getting WRONG?

Trulia Announced… Last night Trulia launched Trulia Pro. Rudy, Trulia’s Social Media Guru, sent me an email an hour or so before it went live, and I was there right away to sign up as a paying customer. Like most of agents, I like to keep my advertising budget under control, and testing new and unproven products is not something ...

Maureen Francis | 2008/06/19  | 14 Comments Marketing

Evil, RUDE Paid Search Telemarketers

anti-telemarketing

original photo courtesy of casey lee Why oh why do all of the telemarketers who call me on my cell phone HANG UP ON ME after I politely tell them I don’t need their services. Really, I am sick of it. BLOCK this number in your phone: 971-222-3695. The woman there “works on behalf of Yahoo.” She told me she ...

Maureen Francis | 2008/06/03  | 16 Comments Editorials

LinkedIn is Becoming My Little Black Book

LinkedIn is Becoming My Little Black Book

Not long ago, I wrote a post here on Agent Genius about the social networking sites that are actually producing income for me. One that I mentioned is LinkedIn, which is quickly becoming my social networking for business site of choice. I joined LinkedIn back when they first launched and tried to get a couple of friends to sign up. ...

Maureen Francis | 2008/05/14  | 9 Comments Real Estate

The Problem With Real Estate Blogging

The Problem With Real Estate Blogging

I have one big problem with real estate blogging:  I can’t blog about the most interesting things that happen in the course of my day in real estate.  My personal policy of leaving current and recently closed transactions off of my blog leaves me with a conundrum.  The best stories go untold so that involved parties don’t have to read ...

Maureen Francis | 2008/05/03  | 21 Comments Real Estate

Zortgages From the Big Z

Zortgages From the Big Z

Zillow debuts Zillow made it’s entry into the Zortgage sphere this week with a new tool to provide a more transparent mortgage loan search process to consumers. On Zillow, a consumer can provide their personal financial information and remain anonymous to lenders who respond and provide quotes. Jonathan Dalton provides full coverage right here on Agent Genius. Zillow takes this ...

Maureen Francis | 2008/04/04  | 7 Comments Economy

I’ll Never Be Lost Again

I’ll Never Be Lost Again

My favorite new real estate technology tool of 2008 is my brand new portable Magellan Maestro 3225 GPS unit. I’m probably a latecomer to the GPS game, but for those of you who haven’t adopted GPS, I’m going to give the Magellan a strong recommendation. For starters, I think it is a potential lifesaver for Realtors. My old method of ...

Maureen Francis | 2008/03/29  | 16 Comments Product Review

Match the Website With the Paycheck

Match the Website With the Paycheck

Show Me The Money In the comments of a recent post right here on Agent Genius, I inquired about another Realtor’s success in developing his real estate business through social media marketing. The measure of success I was looking for is simple: closings. Yep, show me the money. I haven’t heard back from him, but I do have some success ...

Maureen Francis | 2008/03/07  | 26 Comments Marketing

Poll: The Most Ubiquitous Real Estate Blogger

Poll: The Most Ubiquitous Real Estate Blogger

In honor of leap day, I’ve created a special little poll that the first 100 of you are welcome to answer. As I cruised around the blogosphere this morning I kept running into some of my favorite people. So here goes. Who do you run into most often out there in real estate internet land? Take this fun little poll ...

Maureen Francis | 2008/02/29  | 11 Comments Real Estate

I’m Number #1

I’m Number #1

Like it or not, GeekRealtor’s little list of the top 100 blogs is causing quite a stir. Mariana posted that AgentGenius is #19, an impressive feat indeed, especially for a relatively new blog. But… With the exception of the multi author blogs that are covering national real estate issues, like RainCityGuide, InmanBlog, BloodhoundBlog and AgentGenius, this ranking really means very ...

Maureen Francis | 2008/02/16  | 8 Comments Real Estate