AGBeat Columnist: Ken Brand
Ken Brand - Prudential Gary Greene, Realtors. I’ve proudly worn a Realtor tattoo for over 10,957+ days, practicing our craft in San Diego, Austin, Aspen and now, The Woodlands, TX. As a life long learner, I’ve studied, read, written, taught, observed and participated in spectacular face plant failures and giddy inducing triumphs. I invite you to read my blog posts here at Agent Genius and BrandCandid.com. On the lighter side, you can follow my folly on Twitter and Facebook. Of course, you’re always to welcome to take the shortcut and call: 832-797-1779.
Facebook invisibility is the French kiss of death
Don’t die. Read this instead. Who is NOT on Facebook? Facebook may have over one billion users by the end of 2012. Your parents. Your kids. Past and current clients. The 1% and the 99%. Friends, faux-friends and competitors. And everyone else. Facebook accounts are as common as email accounts these days. Using Facebook with excellence provides sincere real estate ...
Building versus pruning your digital contacts
To Twinkie or Not To Twinkie? There’s two schools of thought on maintaining your contacts online. 1. The more digital friends and followers you have, the better. Throw enough crap opportunity on the wall and some will stick. It’s a numbers game baby. (I lean in this direction, using Lists. I explain why below.) 2. Like what Twinkies are to ...
The difference between a wanna be and a winner
I Wish I Wanna ___________. Hope springs eternal. The dawn of a New Year brings out our best wishes wannas. I wish wanna lose weight. I wish wanna get fit, sleek and sexy. I wish wanna blah-blah-blah social media. I wish wanna yada-yada-yada more money. I wish wanna____________________. You know the drill. We all do it. New Years Resolutions. Yea! Come February first, or sooner, the blue flame ...
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Conk posers and pretenders in the head – raise the barrier or lower the boom
Some people choose to suck on purpose Listen. It’s not fair, but it’s a fact of life. Some people don’t really give a crap about professionalism or others. They could care less about keeping their promises (assuming they made any). They don’t strive to stay current, they stive to shortcut and squeak by. Their work ethic and professional ethics are ...
What an iPad commercial can teach real estate agents like me about values, beliefs and story-telling
Fizzy with iridescent insights and wildly interesting is how I’d describe the Steve Jobs biography. It’s a plutonium mine of Ah Ha reminders, brow lifting inspirations and enlightenments. Let me share one example of what I’m talking about. . . Don’t Tell and Self-Focus Sell. Show and Story-Tell In Chapter Thirty-Eight Jobs obsesses over TV commercials for his newly announced iPad. ...
A bozo explosion alert for real estate professionals
Bozo red alert Bozo explosions vaporize opportunities. Steve Jobs said choosing wrong people B-Players instead of A-Players leads to Bozo explosions. Here’s how Guy Kawasaki describes it in his blog post titled What I learned From Steve Jobs. A players hire A+ players. Actually, Steve believed that A players hire A players—that is people who are as good as they are. I refined this slightly—my theory ...
Is under-discipline and over-obedience screwing with your success?
Undisciplined = Underpaid I know I have to make time to prospect for new business, but the day fills up with other important stuff and I have to be ready to help someone on a moment’s notice. I have to stay flexible, fluid, and on call. Disciplined = Doing Well Yes, you do have to stay flexible and fluid and ...
Seeing the good in the bad and using negative energy as fuel
Both “Bad” and “Good” at the same time It’s good to be self-aware. We can change ourselves and our behavior for the better if we’re aware of what needs changing. But I don’t think it’s healthy to beat ourselves up dwelling on how crappy we feel our Personal Demons, and the wars we wage them. Once we’re aware of a problem, it’s better ...
How to hug-it-out with performance anxiety – the public speaking kind
Public speaking scares me up a wall Glossophobia is real. Public speaking makes me doubt myself, sweat, obsess and worry like a wuss. In a quest to overcome my fears, I’ve talked to legions of people and asked tons of questions. I’ve become a student public speaking. I’m always trying to figure out how others successfully deal with their fears, ...
Realtors, are you over-training? The connect between sports and business
Moody. Fatigued. Stagnant. We were talking about how business sorta sucked and everything seemed harder and slipperier than ever. How it was HOT as hell outside, and at the end of the day, you start questioning if it’s all worth it? They asked what I thought the freak’n problem might be. I asked back, Are you over-training? Over-training like when an ...
Crush self-resistance, struggle less, soar more- a “do the work” book review
What’s The Biggest Barrier To Our Success? It’s not due to a bad childhood, crappy real estate markets, the-low-bar, your slow-to-grow broker, a grid-locked government or anyone else. It’s US. It’s our own Self-Resistance to success. We’re smart – we know what we should do. We’re talented – we have ability and potential coming out of our ears. Yet, we’re ...
Ghaaa. Unsold listing inventory. What next? Who’s responsible?
UnSold Listing Inventory Have you ever heard or thought: “I need help. My listing is getting shown a lot — but I haven’t had a single offer. I know it’s priced right!”? “I’ve had this listing way too long, why won’t anyone show it, or make an offer?” Reality Review Whether a listing is shown frequently or attracts Chihuahua sized showing numbers ...
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