AGBeat Columnist: Ines Hegedus-Garcia

Ines is all Miami, all the time. A Miami Beach Realtor® with Majestic properties, Ines authors Miamism.com, PrimeMiamiBeach.com, and MiamismPix.com and is always on communication's leading edge. She goes out of her way to engage and be engaged, often using Mojitos to keep the mood light and give everything she does a Miami flavor. You can find her goofing off or instigating trouble at Twitter, Flickr, Facebook or LinkedIn.

rss feed

Author's Website | Email Ines Hegedus-Garcia

New Realtor.com iPhone App

New Realtor.com iPhone App

Realtor.com launched their new iPhone application and gave a few of us the chance to play with it and tear it to pieces before the launch (maybe they didn’t quite put it that way, but it’s the way I’m approaching it). When I first open these new apps, I always think of the intent and this one is pretty obvious.  ...

Ines Hegedus-Garcia | 2010/01/12  | 39 Comments Product Review

How Do You Define Your Real Estate Success?

How Do You Define Your Real Estate Success?

Going into the holidays where we are all so busy, running from party to party, celebrating with friends and family, buying gifts, being stuck in traffic, trying to find time to finish “the list”….I thought it would be appropriate to ask a question of Agent Genius Readers. The definition of success is the following: the accomplishment of an aim or ...

Ines Hegedus-Garcia | 2009/11/30  | 19 Comments Green

Social Media is a Sinkhole for Real Estate – Seriously?

Social Media is a Sinkhole for Real Estate – Seriously?

Someone sent me this article by Mike Parker this weekend and I had to read it a couple of times to make sure that what I was interpreting his message correctly, and this paragraph in particular keeps hitting that sensitive spot, Well, as I have been telling you for three years now, that is hogwash. Social media is a sinkhole ...

Ines Hegedus-Garcia | 2009/11/23  | 80 Comments Editorials

How to Improve the Real Estate Industry: Shut Up And Listen

How to Improve the Real Estate Industry: Shut Up And Listen

I Love Lamp Last night Lani and Mariana tweeted “I love lamp” – of course it’s the out of context nature of the statement that is funny, but it goes beyond that.  It made me think of the many times our industry fails to provide good service because of the mere fact many of us don’t listen (for the record, ...

Ines Hegedus-Garcia | 2009/11/09  | 48 Comments How to

Is Twitter Application Foursquare Just a Game?

Is Twitter Application Foursquare Just a Game?

There are mixed reviews about Foursquare right now:  just a game?  what’s the point? can it help your business? or is it just a waste of time? Like everything else, if you start with the mentality that it is a waste of time, it will totally be a waste of time – so stop reading and go find something useful ...

Ines Hegedus-Garcia | 2009/11/02  | 21 Comments Social Media

New to Social Media? – Challenges

New to Social Media? – Challenges

This past week, Gia Freer and I were invited to speak at a panel for the Master Brokers Forum in Boca Raton, FL.  The panel’s subject was “Navigating the Social Media Ocean:  Facebook, Blogging and Beyond”.   Questions were prepared before the panel, answers rehearsed……but things changed a bit when we arrived at the venue. The average age of attendees was ...

Ines Hegedus-Garcia | 2009/10/26  | 28 Comments Marketing

More DUH Moments in Online Real Estate

More DUH Moments in Online Real Estate

I don’t know about you, but we’ve been hearing about so many people getting scammed on-line with vacation and regular rentals and I hate to point a finger, but most of them are coming from Craigslist. People finding agents and sending deposits to then find themselves with arms up in the air wondering what they were thinking.  DUH!!  In Miami ...

Ines Hegedus-Garcia | 2009/10/12  | 20 Comments Ethics

Cultural Blogging – Finding a Different Audience

Cultural Blogging – Finding a Different Audience

Article originally published 12/01/2007: I don’t know if you know this but I was one of the apprentices for Project Blogger this past summer. I was lucky to have Paul Chaney, Mr. “Realty Blogging”, as my coach and we became friends and still keep in touch. During the competition I became extremely frustrated with the judging (and so did the ...

Ines Hegedus-Garcia | 2009/10/10  | 27 Comments Marketing

10 ways to be a REALTOR Bully

10 ways to be a REALTOR Bully

Let’s face it – in a world of real estate sharks, the biggest and meanest will win the biggest prize, will make the most money and will have the largest number of devotees.  So what are you waiting for?  It is all about YOU and YOUR bottom dollar.  Time to be selfish people!!!  Here are 10 ways to be a ...

Ines Hegedus-Garcia | 2009/10/05  | 35 Comments Point & Purpose

The Nature of Referrals

The Nature of Referrals

I’ve been wanting to address referrals here at Agent Genius for a while – not so much the logistics of it but the attitude behind them.  We can agree that the Internet has changed the way we do business in this industry – whether you are a Realtor, a mortgage broker, building inspector or whatever. In the past 3 years, ...

Ines Hegedus-Garcia | 2009/09/28  | 19 Comments RE Moments

Social Media Politics Can Suck You Dry

Social Media Politics Can Suck You Dry

Great discussions this week on twitter and in the words of my awesome husband and business partner, Rick – (he’s trying to bring this back) …..”things that make you go HMMMMM”. So here’s the deal, we have the concept of “social capital” down —>you have to put in, in order to take out; the more you give, the more you ...

Ines Hegedus-Garcia | 2009/09/21  | 56 Comments Ethics

The New YOU in Social Media

The New YOU in Social Media

I was talking to a dear friend this weekend that I’ve lost touch with and owns a catering company.  While catching up I explained how social media has provided a creative out for me that was missing in my life since I made the decision to stop practicing architecture.  He, like me,  is an extrovert, a people person, someone that ...

Ines Hegedus-Garcia | 2009/08/31  | 32 Comments Marketing