AGBeat Columnist: Amanda Lopez

Amanda Lopez is a real estate broker and founder of Style House Realty in Baltimore, Md. She has worked in the real estate industry for over 6 years and prior to that studied advertising, branding and web design. Refusing to believe the real estate industry had to be bland and boring in design and appeal to everyone, she set out to bring some style and technology into the mix. Amanda can most likely be found with coffee that got cold, great shoes, her mind in the sky and her evernote app open.

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Zombie Apocalypse or Sucker Punch, marketing paint to men

Zombie Apocalypse or Sucker Punch, marketing paint to men

Brilliant gender marketing So you’ve moved into your new house and the first thing you want to do to put your stamp on it is paint. It’s not so expensive, HGTV makes it look easy, and it can drastically change the appearance of any room within hours. A trip to the local paint or hardware store seems like just that ...

Amanda Lopez | 2012/01/16  | 11 Comments Marketing

Make your website ultra sticky with interactive photo tags

Make your website ultra sticky with interactive photo tags

The evolution of photo sharing The recent release of the Timeline feature on Facebook, sites becoming more picture friendly (jux), and business cards becoming stylishly virtual (flavors, aboutme), there is no doubt that photos are big on marketers’ and consumers’ minds. Other social media sites surrounding photo sharing have recently hopped on the bandwagon such as houzz and Pinterest.com that have grown exponentially. ...

Amanda Lopez | 2012/01/09  | 28 Comments Social Media

Zombie Apocalypse or Sucker Punch, marketing paint to men

Zombie Apocalypse or Sucker Punch, marketing paint to men

Brilliant gender marketing So you’ve moved into your new house and the first thing you want to do to put your stamp on it is paint. It’s not so expensive, HGTV makes it look easy, and it can drastically change the appearance of any room within hours. A trip to the local paint or hardware store seems like just that ...

Amanda Lopez | 2012/01/16  | 11 Comments Marketing

Make your website ultra sticky with interactive photo tags

Make your website ultra sticky with interactive photo tags

The evolution of photo sharing The recent release of the Timeline feature on Facebook, sites becoming more picture friendly (jux), and business cards becoming stylishly virtual (flavors, aboutme), there is no doubt that photos are big on marketers’ and consumers’ minds. Other social media sites surrounding photo sharing have recently hopped on the bandwagon such as houzz and Pinterest.com that have grown exponentially. ...

Amanda Lopez | 2012/01/09  | 28 Comments Social Media